Happy Sunday!
We’re back with three quick, actionable tips to help you stay visible and intentional in your creative business. These don’t take hours—they just take a moment of focus. Pick one, try it, and feel that momentum build.
Now onto this week’s stitch-sized strategies…
Strategy 1: Update your Instagram name field
That bold line in your IG profile? It’s searchable. Make sure it includes keywords people might use to find your business—like “needlepoint finisher” or “custom canvases.”
Example:
Instead of just “The Stitch Strategy” do “The Stitch Strategy | Marketing for Needlepoint”
Strategy 2: Share a favorite tool or supply
Whether it’s a certain scissors, stretcher bars, or your go-to thread storage—post a quick photo or story. People love learning what’s in your toolkit, and it positions you as an expert.
Strategy 3: Make your next caption skimmable
Break it into short lines. Add emojis or bold phrases. Most people scroll fast—make your message easy to digest so they actually read it.
Pro tip: Start with a hook. End with a CTA.
Mindset Reset
Marketing is connection, not perfection
You don’t need polished photos, perfect captions, or a full launch plan to show up. You just need to share something real. Your people are here for you, not your perfection.
ICYMI: The Stitch Strategy Insiders Is Here
Our paid tier is officially live! Join The Stitch Strategy Insiders to get access to:
Office hours (first one is June 26 at 8 PM EST)
The Thread: ask questions, get real-time advice, and connect with other needlepoint biz owners
Exclusive bonus content, downloads, and deep dives
Subscriber-only discounts on strategy sessions and packages
A community that actually gets what you’re building
✨ Plus: The first 20 paid subscribers are entered into a raffle for a free strategy session!
That’s your Quick Stitch for the week. Now go thread some strategy into your scrolls.
Wishing you a calm, creative, and confident week!